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Two Weeks

Recently, I’ve come to the realization that I function best in two-week cycles.

I’ll spend most of the first week exploring an idea – researching, sketching, researching some more. Then I’ll spend a day or two actually building a rough prototype.

Most of the last week is spent making small refinements, and then at the end of the two-week cycle, I ship and move on.

After two weeks, I get bored. I start to over-analyze unimportant details and mess with the soul of the product.

Research. Prototype. Iterate. Ship. All in two weeks. That’s my process.

Have any questions or comments about this post? Email me at chris@gomakethings.com or contact me on Twitter at @ChrisFerdinandi.

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