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The Lean Web

Over the last couple of years, front end development has gotten a lot more complicated. But there’s a simpler way! Let’s look at how to build engaging, modern websites and web apps without all of the cruft and bloat.




Front end development has gotten a lot more complicated. Preprocessors, package managers, command line tools, CSS-in-JS, the never-ending stream of JS Frameworks… it’s exhausting.

But there’s a simpler way!

In this talk, Chris explores how modern best practices are making it harder to build things for the web. You’ll learn new approaches and techniques that you can use to more easily build modern, engaging websites and web apps… without all of the cruft. All you need is a web browser and a text editor.


Chris Ferdinandi just mic-dropped the opening to the #JSforWPConf Great session!- Steven Slack
I've been working in the web for over twenty years and this talk is one of the best I've ever heard. Superbly well-balanced and (for those who were listening properly 😉) a great call to pay attention to all the technical options, not just the newer ones.- Mark Howells-Mead
Very good talk about Lean Web! Thank you!!- Bob Herring
I may or may not be yelling “Amen!” at the screen.- Trey Piepmeier
Excellent talk from #JSforWPconf. Super important points and really happy to see focus and importance shown to #a11y issues. Thanks for the talk Chris.- Barry Conlon


This is a developer-focused talk, appropriate for beginners through experts. While JavaScript is discussed, it should resonate strongly with CSS-and-HTML-only developers, too.

This talk explores:

  • Why many of today’s best practices exist.
  • How the explosive use of JavaScript has had a negative impact on web performance and the user experience.
  • Whether or not modern web development tools actually improve the developer experience.
  • Simpler and more performant alternatives to some of today’s more popular best practices.

Speaker Info

You can find a bio, high resolution photo, and more on my press page.